Committed to community growth through expert planning and environmental services.

We have a genuine desire to see our communities progress environmentally, economically, socially and culturally.

Specialising in planning, environmental, and projects and advisory, we bring direction, stability and confidence to resource management processes through thinking strategically and working constructively with all parties.

We specialise in our areas of expertise and work seamlessly with others specialising in theirs. This enables us to bring the right people onto a project and to deliver optimal outcomes for our clients and community alike.

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Our Mission

We are driven by a commitment to bring direction, stability, and confidence to every project. We believe in understanding the principles behind each challenge, exploring innovative solutions, and always considering the interests and perspectives of all stakeholders.

We're dedicated to being forward thinking, adding value, reducing risk, and ensuring efficient progress for our clients.

Company Values

  1. Passion

    We are passionate about People, Environment & Place

  2. Dynamic

    We rise to the challenge

  3. Professionalism

    We listen, understand, and respond

  4. Supportive

    Supporting our people to achieve great things at home and at work

  5. Excellence

    Going the extra mile to deliver quality solutions & results

Our People

Cameron Drury

BRP (Hons) MNZPI

Principal Planner / Director

About Cameron Drury

Cameron graduated with a bachelor’s degree in Resource and Environmental Planning (Honours) specialising in Water and Wastewater Technologies and has over 18 years professional experience having worked in both local government and the private sector. Cameron has been involved in notified and non-notified resource consent applications and Designations and has worked on Plan Changes and implementation planning projects in relation to both District and Regional Council functions. He has presented evidence in the Environment Court and has experience in consultation and mediation in the role of the Council, the applicant and the submitter. With a strategic and blue-sky thinking mind and an outcome focused approach, Cameron is well placed to take on projects that at the outset may appear undefined and requiring of innovative and creative approaches and solutions to navigate the challenges often encountered in resource management. Having worked across land development, municipal infrastructure, community facilities, inner city development projects, heritage matters, coastal planning, water quantity and quality matters and the rural sector, Cameron has a wealth of experience and can add real value to projects teams and outcomes.

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Roger Wiffin

BRP MNZPI

Principal Planner / Director

About Roger Wiffin

Roger graduated from Massey University in 2000 with a Bachelor’s degree in Resource and Environmental Planning and has over 22 years of professional planning experience, having worked in numerous District Councils and private consultancies, providing multi-disciplinary services throughout the North Island. With consultancy experience across a broad range of projects in major centres, combined with Council experience, Roger has the ability to apply a practical and pragmatic approach to the challenges associated with resource management planning. Rogers’ experience with consenting across a range of land use, development and subdivision activities and the preparation of environmental effects assessments is broad, work has involved dealing with comprehensive residential and subdivision developments, retirement housing, rural subdivision and rural farm parks, lifestyle development, and industrial and commercial activities. His time in the industry has assisted him to develop a clear understanding of process, from project conception and development through to approval, while his problem-solving skills and relationship-building experience enables Roger to undertake and facilitate meaningful and constructive consultation with Councils and other stakeholders. This exposure also enables Roger to understand commercial realities and client needs, and how these can be best met via the consenting processes and within legislative constraints.

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Catherine Reaburn

MNZPI

Senior Associate Planner

About Catherine Reaburn

Catherine has over 20 years of professional planning experience, having worked in both local government and the private sector. Catherine’s professional experience crosses a wide range of interest areas, including policy development; structure planning; residential, commercial and infrastructure developments for private and public sector clients, and regional consenting (including large-scale water allocation applications). This broad experience base enables her to bring an integrated approach to complex planning projects. Catherine has a keen interest and experience in urban development matters. She was a member of the core consultancy team for Auckland Council’s Unitary Plan review for the City Centre and Residential workstreams, which unlocked significant development potential across the Auckland region. More recently, she has assisted both Napier City and Hastings District Councils with urban planning policy development. Catherine has also worked extensively for residential and commercial developers and understands the importance of bringing a strategic, pragmatic approach as well as technical expertise to projects.

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Dr. Andy Hicks

BA/BSc (HONS) PhD

Principal Ecologist

About Dr. Andy Hicks

Andy leads our ‘Environmental’ sector focusing on the freshwater and ecology space. He graduated from the University of Melbourne in 2004 with Honours, was awarded a PhD from the University of Otago in 2012 and has 20 years of professional experience working in academia, Central and Local Government and the private sector. Andy has been involved in leading science investigations and providing technical advice for a wide range of District and Regional Council activities, Central Government and research institutions. He has presented evidence in the Environment Court and has experience working from the sides of Council, applicant and submitter. Andy’s experience in dealing with various aspects of the environment and preparing ecological impact assessments is broad and covers various domains. With a solutions-focused and systems-thinking approach, Andy is well-placed to identify practical, win-win scenarios in situations that may otherwise appear too daunting or too hard.

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Sven Exeter

BSc (HONS I) MNZPI

Senior Associate Planner / Sustainability Consultant

About Sven Exeter

Sven is a Senior Associate Planner and Sustainability Consultant and has over 20 years of professional experience spanning local government and consultancy. His work is recognised for regulatory planning expertise, preparing and reviewing resource consent applications, stakeholder engagement, and technical reporting. Sven’s multidisciplinary background enhances his ability to clearly navigate complex technical challenges and conceptualise innovative solutions in planning and environmental management. Sven is well-versed in leading the development of sustainability strategies and plans and embedding sustainability into design and procurement, having provided advice for high- profile public and private sector clients in New Zealand and Australia. With proven success in leading and collaborating with technical experts, Sven is known for his analytical approach, governance capability, and commitment to sustainable, pragmatic outcomes. Comfortable in settings from leading workshops to council hearings to Mana Whenua and community engagement, Sven brings strategic thinking and attention to both technical and social dimensions of planning and sustainability.

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Jason Strong

MSc (1st Class Honours)

Principal Environmental Scientist / Soil Contamination Specialist

About Jason Strong

Jason Strong is an experienced environmental practitioner with over 20 years’ experience in contaminated land assessment, remediation, and environmental management. Born and bred in Hawke’s Bay, Jason brings deep local knowledge and strong relationships across the region’s councils, iwi, and industry sectors. Jason has been involved in a wide array of contaminated land projects ranging from straightforward environmental impact assessments to large, complex projects requiring the organisation and coordination of multidisciplinary teams of scientists and engineers. His technical expertise spans environmental chemistry, detailed site investigation, risk assessment, and remediation design and implementation. Jason’s project experience covers a diverse range of sectors and contexts, including residential subdivision and urban development, industrial and port facilities, food premises, managed fill consenting, and post-disaster environmental recovery. He has extensive experience acting as Lead ‘Suitably Qualified and Experienced Practitioner’ on contaminated land assessments and remediation projects, ensuring compliance with the National Environmental Standard for Assessing and Managing Contaminants in Soil. A key strength Jason brings is his experience navigating the resource consent and regulatory framework. His prior roles as Managing Director of EAM Limited, Manager Environmental Services at Napier City Council and Trade Waste Officer at Hastings District Council give him a practical understanding of how councils assess and manage environmental risk, and enable him to develop pragmatic, consent-ready solutions for his clients. Jason has a proven track record of stakeholder and iwi engagement on complex projects. He has worked closely with Ngāti Rongomaiwahine and other mana whenua across a range of projects, reflecting both his personal connections and his professional commitment to meaningful partnership. He is experienced in Iwi, contractor, and Council liaison, and the development of Site Management Plans and Contaminated Site Management Plans. Jason has played a leading role in the Hawke’s Bay response to Cyclone Gabrielle, providing silt sampling plans, Site Management Plans, sampling services, and risk assessment advice as part of the ongoing silt recovery programme. He is comfortable in a wide range of professional environments and is well regarded for his ability to communicate complex technical findings clearly and accessibly to clients, regulators, and community stakeholders alike. With over two decades of hands-on experience in Hawke’s Bay and beyond, Jason brings a depth of technical knowledge, regulatory understanding, and local relationships. He approaches every project with practicality and a genuine commitment to achieving sound environmental outcomes for clients and communities.

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Andrew Dooney

BAppSc MNZPI

Associate Planner / Team Delivery Lead - Natural Resources

About Andrew Dooney

Andrew graduated from Massey University in 2001 with a Bachelor’s degree in Applied Science. He complemented this with a post-graduate Diploma in Environmental Science in 2008. He has over 17 years of professional planning experience, having worked in both local government and the private sector. Andrew has worked to both assess and prepare environmental effects assessments for diverse projects, including earthworks, flood protection, port infrastructure, forest harvesting, water supplies, and underground rail. He has prepared submissions for the proposed TANK Plan Change to the Hawkes Bay Regional Plan and appeared at its hearing. Much of his work has centred around water use and quality, while his earlier work in consent compliance gives him a strong understanding of how to negotiate conditions and how they can affect a project post-granting. Andrew has also had the opportunity to work with a range of stakeholders. This includes internal council stakeholders, iwi groups, infrastructure managers and developers. He has worked to provide expert advice in complex consenting processes to clients, submitters, and key stakeholders by taking complex issues and effectively communicating these to different audiences.

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Rowan Little

BRS | MNZPI

Associate Planner / Team Delivery Lead - Urban

About Rowan Little

Rowan graduated from Lincoln University in 2005 with a bachelor’s degree in resource studies (Environmental Management Major and a Graduate Certificate in Commerce (Forestry) and has 20 years of professional experience, having worked in both local government and the private sector. Rowan’s vast experience across both the private and local government sectors has exposed him to all manner of resource management and planning projects across a broad spectrum, ranging from minor land use consents and infill subdivisions through to larger and more complex commercial and industrial developments, consents for earthworks, quarries, and stormwater discharges, submissions and presentation of evidence at Council hearings for consents and on plan changes. Rowan prides himself on his customer service and strives to build meaningful relationships with clients to understand their objectives and deliver on project outcomes and expectations.

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Laura Taylor

Senior Environmental Consultant

About Laura Taylor

Laura graduated from the University of Glasgow in 2011 with a Bachelor of Science, specialising in Earth Sciences and Geology. Laura also completed a Postgraduate Diploma in Environmental Management from Massey University in 2020. Since joining Stradegy in 2023, Laura has contributed to several high-profile projects, demonstrating her expertise in environmental management and compliance. At Napier City Council, Laura worked in a project support function during the recommissioning of the Wastewater Treatment Plant following Cyclone Gabrielle. Microsoft Project was utilised to coordinate project demands and identify critical milestones, ensuring a smooth recommissioning process. In a separate role with Napier City Council, Laura conducted on-site reviews of trade waste and stormwater management throughout Napier City, trained site staff, and reviewed and approved Trade Waste applications.

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Paul O’Shaughnessy

BRP (MSC)

Associate Planner

About Paul O’Shaughnessy

Paul graduated from Massey University in 1988 with a Bachelor’s Degree in Resource and Environmental Planning and obtained a Post Graduate Master’s in Environmental Management (2005) from University College Dublin, Ireland. Paul has over 27 years’ planning experience, primarily involved in urban planning and land development, including rural and residential infill and greenfield developments, heritage regeneration and industrial and commercial development. Paul’s experience with Stradegy has involved liaising with developers and technical experts and preparing assessments of environmental effects for a broad range of land use and subdivision activities. As part of this role, Paul has worked with a range of stakeholders, including internal council stakeholders, iwi groups, infrastructure managers and developers and has a strong track record in forming good working relationships and negotiating outcomes for clients. Paul has been involved in a range of social housing, commercial, and healthcare projects in the Hawkes Bay Region, Gisborne and the Manawatu Region.

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Dr. Charlotte Drury

PhD, Mrrp BSc (GEO)

Consultant Planner

About Dr. Charlotte Drury

Charlotte graduated with a Bachelor of Science majoring in Geography with a Master’s in Regional and Resource Planning. Building on her interests in natural resource planning, she has also gone on to complete her PhD in Freshwater Governing. With a depth of experience in working on multi-disciplinary projects, Charlotte has developed strong project management and communication skills and the ability to quickly understand various technical and scientific matters. This enables her to deliver expert planning advice and quality research skills. She has presented planning evidence in the Environment Court, Board of Enquiries, and Special Tribunals on resource consents, plan changes and water conservation orders. Charlotte is a competent planning witness and trusted advisor.

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Brad Lawson

BCA CA

Commercial Manager

About Brad Lawson

Brad graduated from Victoria University in 2006 with a Bachelor’s degree in Commerce and Administration and a postgraduate diploma in Professional Accounting. He has over 19 years of professional experience working in finance, business leadership and consulting roles. Brad’s career has spanned a range of different industries, in both private sector and nonprofits. Comfortable working with experts and in different environments, Brad has worked on projects in the areas of: infrastructure, food science, product development, FMCG supply chain, aerospace, agronomy, technology and fund management. Brad is community-focused and has leadership experience as a Board member of Surf Life Saving committees and clubs. Combined with his professional roles, Brad has developed skills to assist clients at a governance level, in procurement processes and in preparing business cases where his financial background, breadth of experience and analytical approach adds real value.

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Mark Roper

BSc PgDip Biology

Consultant Ecologist

About Mark Roper

Mark is an experienced ecologist with a demonstrated 13-year history of working globally in scientific research, environmental consulting, and forestry industries. Mark has extensive experience engaging with industry and regulators to facilitate accurate planning inputs, reduced consent processing times, and the development of methods to demonstrate compliance with relevant legislation & best practice. His specialities include project management, ecological impact assessments, biodiversity offsetting, environmental monitoring, stream ecological valuation (SEV), fish passage design & evaluation, acoustic bat surveys, and restoration ecology. Mark is an ecologist and consultant whose career bridges applied field ecology, research, and innovation across New Zealand and northern Europe. With a background in both freshwater and bat ecology, Mark has built a reputation for delivering technically sound, practical, and forward-thinking ecological advice to government agencies, private developers, and conservation organisations. Mark’s professional ethos combines scientific rigour with approachability. He thrives at the intersection of ecology, technology, and people—linking local action with global conservation insight.

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Zach Burns

Intermediate Planner

About Zach Burns

Zach graduated from Massey University in 2021 with a Bachelor’s in Resource Environmental Planning (Honours), within which his Honours Project looked at the impacts of Urban Sprawl on the rural environment in the Manawatū, particularly in the Whanganui District, while undertaking an internship with the Whanganui District Council. Following the completion of his studies, Zach took on a role with the Auckland Council in the Central Planning Department. After six months, a role with the Kaikōura District Council came up, and Zach spent the next three years as a Planning Officer there. Zach's three years with Kaikōura District Council provided him with a broad range of planning experiences, local government consent processing (including managing statutory timeframes), and engagement with public and private stakeholders. Zach has joined Stradegy to work as a Planner within the Natural Resources team.

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Mischa Wild

Planner

About Mischa Wild

Mischa joined the Stradegy team in 2024, bringing experience in a range of infrastructure projects across the Hawke’s Bay, Tairawhiti, Waikato and Bay of Plenty regions. Since joining Stradegy, Mischa has strategically built upon her established expertise in instream structures and discharge activities while actively developing her capacity in land use and subdivision planning within the district planning environment. Her comprehensive understanding spans both District and Regional Council functions, demonstrating fluency across the various planning frameworks that govern New Zealand's development landscape. Mischa's professional development was significantly enhanced through her emergency response work, providing critical assistance to the Hawke's Bay and Tairawhiti WSP offices following Cyclone Gabrielle's devastation. This experience provided valuable exposure to emergency recovery consenting frameworks and expanded her capabilities in consent compliance and implementation auditing—skills that distinguish her approach to complex planning challenges. Mischa maintains a strong commitment to environmental planning excellence, consistently focusing on delivering positive and sustainable outcomes for communities and the environment. Her collaborative approach emphasises building robust working relationships with clients and key stakeholders, ensuring that technical expertise translates into successful project outcomes and enduring professional partnerships.

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Ellie Matthews

Planner

About Ellie Matthews

Ellie graduated from the University of Waikato in 2024 with a Bachelor of Environmental Planning, specialising in the Society and Environment Stream, which included studies in politics, policy, and social geographies. While primarily contributing to our Urban Team, preparing resource consent applications for residential, industrial, and commercial developments across Napier and Hastings Districts, Ellie actively collaborates across all of our teams, including Natural Resources, Projects, and Sustainability - gaining valuable experience and knowledge in each area. Ellie is developing proficiency in AI adoption as a tool to enhance planning processes and outcomes. She thrives in our collaborative environment, actively seeking opportunities to contribute to projects across all teams while continuously expanding her experience in different planning sectors. Her hardworking approach and commitment to client relationships make her a valuable addition to the Stradegy team.

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Kate Taylor

Office Manager

About Kate Taylor

Kate graduated from the University of Waikato with a Bachelor of Communications and has also completed a Certificate in Project Management. Kate joined the Stradegy team after having worked in Recruitment for a number of years, she mainly works alongside the Commercial Manager assisting with finance and back office functions. She brings with her a variety of administrative skills to keep the wheels of the business turning and to ensure the team and systems are highly organised and running smoothly. Kate also supports the wider team by providing internal project management services around the planning phases of a project and assists with the coordination of deliverables from others.

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Our Capabilities

Planning

Stradegy can help you with your next planning project – whether that’s a Plan Change or a resource consent for a commercial, land development or large infrastructure project.

Environmental

Consistently aligned with many planning projects, our environmental expertise covers ecology, soil contamination, stormwater and bylaws, consent compliance and receiving environment monitoring.

Projects & Advisory

Stradegy provides specialist planning and consulting services to a diverse range of public and private sector clients to help navigate complex challenges and assist project delivery.